YouTube has announced a crackdown on gambling-related content, tightening its policies to limit exposure to unapproved betting services. Under the new rules, which won’t go into effect until later this month, creators will be prohibited from verbally mentioning gambling platforms that aren’t approved by Google and displaying their logos or linking to their sites in videos.
It certainly appears that YouTube intends to be stricter with its new guidelines, which will take effect on March 19.
While YouTube’s announcement didn’t single out specific gambling platforms like Stake in the announcement, this policy only furthers Google’s crackdown approach to better online promotions. If you find yourself on the platform’s support page and venture into the help center, Google notes that it only allows links to gambling ads that “meet local legal requirements.” And if you want to link to or promote an online gambling site, the domain has to be certified by Google Ads or reviewed by YouTube.
Another part of YouTube’s announcement is that the platform will introduce stricter age restrictions on gambling-related videos. So, viewers under 18 or those not signed into YouTube will not be able to access the videos.
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