Global entertainment brand SkillOnNet has partnered with the International Betting Integrity Association (IBIA), joining the fight against corruption and fraud in the betting sector.
SkillOnNet, which operates more than 40 brands in multiple regulated markets globally, will join 70 of the world’s leading betting brands under the IBIA banner, each with the shared goal of combating betting corruption to protect the integrity of sport and their businesses.
The IBIA is the leading global voice on integrity for the licensed betting industry. Its Monitoring & Alert Network is a highly effective anti-corruption tool that detects and reports suspicious activity. The association also has longstanding information-sharing partnerships with leading sporting bodies, including FIFA, UEFA, ITIA and IOC.
SkillOnNet operates household brands such as PlayOJO, LuckyNiki and SpinGenie, as well as its Spanish-language brand PlayUZU, German-language flagship Drueck Glueck and Portuguese-language frontrunner BacanaPlay.
The company has recently made inroads into the LatAm region, including the newly regulated Brazilian market, which is a particular focus of IBIA. The organisation believes it is crucial to protect the integrity of the new market, which has the potential to quickly become one of the biggest in the world.
Khalid Ali, CEO of IBIA, said: “IBIA is pleased to welcome SkillOnNet to our association of leading global gambling operators. The addition of SkillOnNet to IBIA further strengthens our position in Brazil, the LatAm region and globally. The move highlights SkillOnNet’s commitment to protecting the integrity of its betting products, consumers and related sporting events by utilizing the world’s leading operator-led monitoring and alert network. IBIA looks forward to working closely with SkillOnNet and to integrating the operator within our global sports betting integrity system.”
Pedro Garcia, Brazil Country Manager at SkillOnNet, said: “We’re hugely bullish about the Brazilian market, but with any young market you must ensure safeguards are in place to protect players and operators. The IBIA does an extremely important job of upholding the highest standards of integrity in markets across the world and it’s a privilege to be part of the organization.”
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