Cherry Play introduces a licence fee model for game access, shifting away from traditional revenue-sharing practices as the company gears up for its first slot releases in January.
Key points:
- Olga Bajela takes on the role of CEO at Cherry Play after serving as CCO at Stakelogic
- Cherry Play adopts a licence fee model, aiming to offer cost-effective solutions for operators
- Bragg Gaming Group selected as Cherry Play’s exclusive technology and distribution partner
Cherry Play has appointed Olga Bajela as its CEO as the company prepares to launch its first slot titles.
Bajela previously served as CCO at Stakelogic, where she contributed to the company’s growth and industry recognition.
The studio plans to implement a licence fee model, allowing operators to access its games without the revenue-sharing agreements typically seen in the industry.
This model is intended to provide operators with greater financial predictability and control.
Cherry Play has also partnered with Bragg Gaming Group as its exclusive technology and distribution provider. Bragg’s platform will facilitate the development and delivery of Cherry Play’s games, enabling the studio to target regulated markets across Europe and other regions.
Good to know: The studio’s first two slot titles are scheduled for release in January, shortly before the ICE Barcelona event, where it will showcase its offerings to industry stakeholders
The collaboration is expected to accelerate Cherry Play’s market entry and provide operators with access to the studio’s portfolio through Bragg’s established network.
Bajela stated: “We are focused on producing two great games per month on the powerful Bragg tech stack and already have an incredible team in place who are just as passionate about entertaining players as I am.”
There was another female CEO appointment in the industry today, with Jovana Popovic Canaki promoted to sole CEO at iGP.
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