BLAST, an esports entertainment company, has announced an expanded sponsorship with Progressive Insurance, making it the Presenting Sponsor for the entire Rocket League Championship Series (RLCS) 2025 season.
Following its successful sponsorship of the Rocket League World Championship in Fort Worth, Texas, last year, Progressive is deepening its investment in Esports by extending its presence across all Rocket League Championship Series (RLCS) events in 2025, including Qualifiers, RLCS Majors, and the Rocket League World Championship.
Progressive is the second largest personal auto insurer in the United States, a leading seller of commercial auto, motorcycle, and boat insurance, and one of the country’s top 15 homeowners insurance carriers.
The sponsorship will see Progressive featured both digitally and physically across the RLCS 2025 season and includes logo placement on the Rocket League ball in RLCS broadcasts, branded broadcast content and a number of in and out of game logo integrations.
The RLCS is the official competitive league for Rocket League Esports, which features the world’s best teams and players competing across the year for a place in the much-anticipated arena events – fans can look forward to events such as the RLCS Major in Birmingham, UK and Raleigh Majors and the Rocket League World Championship in Lyon, France.
Progressive first sponsored Rocket League Esports last September for the Rocket League World Championship in Fort Worth, Texas, USA, where Team BDS claimed the lion’s share of the $1,165,500 total prize pool and coveted world title.
Alexander Lewin, SVP of Commercial Revenues for BLAST, said: “The expansion of our sponsorship with Progressive highlights the growing global reach of Rocket League Esports, along with its brilliant passionate fanbase and the exciting arena events on offer across the year. We are looking forward to further integrating Progressive into the Rocket League esports ecosystem in 2025.”
Sean Freeman, Media Business Leader at Progressive, said: “We’re excited to help bring a fun and competitive Rocket League Championship Series season to the Esports community in 2025. We look forward to connecting with the passionate fans of Rocket League both in-game and in the arena all season long through this expanded sponsorship.”
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