Direct integration into GiG’s PAM platform, CoreX, will give operators access to Nuvei’s global payment solutions.



Key points:

- Nuvei’s alternative and global payment methods will be integrated directly into CoreX, GiG’s PAM platform

- The integration will also provide operators with risk management and acceptance rate solutions

Nuvei and Gaming Innovation Group (GiG) have entered into a strategic partnership. Nuvei’s technology will be directly integrated into GiG’s CoreX iGaming player account management (PAM) platform, allowing operators that have already integrated CoreX to use Nuvei’s payment options.  

CoreX is an AI-driven PAM platform designed for localisation. As such, Nuvei’s integration will allow operators to optimise acceptance rates, perform risk management and access a range of deposit and payout payment methods.  

Nuvei currently has a reach in over 200 countries, with 150 currencies and 720 alternative payment methods that operators can access.  

On the partnership, Nuvei Chair and CEO Philip Fayer said: “We're excited to partner with a proven technology leader and industry expert like GiG. This integration showcases our commitment to providing the most relevant and modern payment solutions that drive growth for our customers.

Good to know: Nuvei has been operating in the payments industry for over 20 years

"By combining Nuvei's robust modular payment technology with GiG's innovative CoreX platform, we're delivering unparalleled value to iGaming operators worldwide.”  

GiG COO James Coxon added: “The direct integration of Nuvei's payment technology into CoreX will enable our clients to optimise their payment processes, ultimately improving player satisfaction and operational efficiency.”

In October, GiG divided into two listed companies. Now, what was once GiG Media operates independently as Gentoo Media, while GiG remains as a B2B company focused on proprietary sportsbook and platform technology for the online gaming market.  

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