本帖最后由 博牛笔行天下 于 2024-6-20 10:24 编辑
Betr 与 Betting Ladies 合作,通过教育内容和社区支持增强女性在体育菠菜方面的能力。
Betr 是一家由杰克·保罗 (Jake Paul) 和乔伊·利维 (Joey Levy) 创立的体育游戏和媒体公司,该公司宣布与 Betting Ladies(一个面向对体育和菠菜感兴趣的女性的社区)建立战略合作伙伴关系。
此次合作旨在利用 Betting Ladies 的观众和 Betr 的平台来提升女性在体育菠菜行业的影响力。
作为该计划的一部分,Betr 将专门为 Betting Ladies 社区创建定制内容。第一篇名为“Betting Ladies 分析 NBA 总决赛第 5 场比赛”的文章将在 Betr 的社交媒体平台上发布。
该合作旨在提供资源、教育材料和社区支持,以鼓励更多女性参与体育菠菜。
Betr Media 负责人 Mike Denevi 表示:“在 Betr,我们致力于让每个人都能更轻松地享受体育菠菜,无论性别如何。通过此次合作,我们可以接触到不同的受众,并为他们提供成功所需的工具和支持,从而进一步实现这一使命。”
Betting Ladies 成立于 2023 年初,是美国女性体育菠菜者的中心枢纽,在社区环境中提供内容、技巧和建议。
Betting Ladies 创始人 Val C Martinez 评论道:“通过共同努力,我们可以打破障碍,让女性能够充分参与和享受体育菠菜。”
2023 年 2 月,Betr 推出了Betr Combat,这是一款专注于格斗运动的垂直媒体,以职业混合武术家 Bo Nickal 和格斗运动名人 David “The Schmo” Schmulenson 为主角。
Betr Combat 提供全天候格斗运动报道,包括原创节目、比赛评论、独家采访和赛后分析。
此外,2023 年 5 月,Betr 以超过 700 万美元的价格从 FansUnite Entertainment 收购了Chameleon 平台。此次收购包括一套游戏解决方案,例如玩家账户管理、体育菠菜引擎和赌场管理。
Betr partners with Betting Ladies to empower women in sports betting through educational content and community support.
Betr, a sports gaming and media company founded by Jake Paul and Joey Levy, has announced a strategic partnership with Betting Ladies, a community for women interested in sports and betting.
This collaboration aims to enhance women's presence in the sports betting industry by utilising Betting Ladies' audience and Betr's platform.
As part of this initiative, Betr will create custom content specifically for the Betting Ladies community. The first piece, titled ‘Betting Ladies Breakdown Game 5 of the NBA Finals,’ will be available on Betr’s social media platforms.
The partnership intends to provide resources, educational materials and community support to encourage more women to engage in sports betting.
Mike Denevi, Head of Betr Media, stated: "At Betr, we are committed to making sports betting more accessible and enjoyable for everyone, regardless of gender. This partnership allows us to further that mission by reaching out to a diverse audience and providing them with the tools and support they need to succeed."
Betting Ladies, founded in early 2023, is a central hub for women sports bettors in the United States, offering content, tips and advice in a community setting.
Val C Martinez, Betting Ladies Founder, commented: "Together, we can break down barriers and empower women to participate in and enjoy sports betting to the fullest."
February 2023, Betr launched Betr Combat, a media vertical dedicated to combat sports, featuring professional mixed martial artist Bo Nickal and combat sports personality David “The Schmo” Schmulenson.
Betr Combat provides 24/7 coverage of combat sports, including original shows, fight commentary, exclusive interviews and post-fight analysis.
Additionally, in May 2023, Betr acquired the Chameleon platform from FansUnite Entertainment for over $7m. This acquisition included a suite of gaming solutions, such as Player Account Management, a sports betting engine and casino management.
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