This platform brings together all payment channels.
Key points:
- Operators benefit from reduced costs and simplified operations
- Customer insights are easier to gather
Nuvei has brought its omnichannel payment solution to the UK gambling market.
This platform brings together all payment channels, including all retail and digital transactions, in an attempt to bring greater convenience for both operators and players alike.
Payment channels for operators can be managed through a single API, while the solution helps to provide insights into player behaviour and can help to recognise existing online customers when they engage in-person, helping to create enhanced loyalty programs and targeted promotions.
This not only helps in making operations simpler but helps in reducing costs and finding new ways to capture customers' attention.
The omnichannel solution is also tailored for the UK market as part of this launch in the region, including localised payment methods and compliance.
Good to know: Nuvei recently entered into a strategic partnership with Gaming Innovation Group (GiG), with the former’s technology directly integrated into GiG’s CoreX iGaming player account management (PAM) platform
For players, their experience is enhanced through the easy connection between retail and digital gaming when it comes to payments, while they can be engaged across all verticals and channels.
Nuvei Chair and CEO Philip Fayer said: "Our Omnichannel solution is transforming how UK Gaming operators interact with their customers. By breaking down the barriers between online and offline experiences, we're enabling operators to create more personalised and engaging player journeys.
“This launch represents a significant step in our commitment to providing cutting-edge payment solutions that drive growth and enhance user experience in the rapidly evolving Gaming market."
Buzz Bingo Head of Product Fraud & Payments Sam Bailey added: "Nuvei's Omnichannel solution is a real step ahead from our current retail payment infrastructure. We're an Omnichannel business and the key benefits of the Omnichannel payments system that Nuvei offers is its diversity as we link our retail environment to our online.
“There's been a lot of focus on product development here at Buzz, and the key decision with going with Nuvei is their commitment to continue developing their systems and improving their offering. Nuvei have allowed us to work together on building their roadmap and we feel like a valued partner as we bring new payments channels and options to our customers. We're looking forward to working collaboratively to make the most out of both of our businesses."
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