ELA Games partners with Interwetten
The collaboration aligns with ELA Games' growth strategy, with the company indicating plans to pursue similar partnerships throughout 2025.Key points:
- ELA Games partners with Malta-based Interwetten to integrate its gaming portfolio onto the platform
- The partnership aims to expand ELA Games' market reach through access to Interwetten's user base
- The deal marks part of ELA Games' growth plan, with more partnerships planned for 2025
ELA Games has announced a new partnership with Interwetten. The collaboration will see ELA Games' portfolio being integrated into Interwetten's gaming platform.
The integration hopes to expose ELA Games' titles to Interwetten's user base, broadening the company’s market reach while boosting the diversity of Interwetten’s offerings.
Commenting on the new deal, David Fall, Business Development Manager at ELA Games, stated: “This strategic partnership with Interwetten is a significant milestone for ELA Games as we partner with one of the iGaming industry’s legacy companies.
“We look forward to having our studio’s catalogue uploaded to Interwetten’s expansive directory to increase our reach and market presence.
“We hope to sign similar partnerships going forward in 2025 to become the leading software provider in the industry.”
In related news, it was also announced that Interwetten and Mindway AI struck up a collaborative agreement earlier this year – inking a deal that aims to enhance player protection and responsible gaming measures.
As part of the deal, Mindway AI’s technology has been integrated into Interwetten’s platform, using a combination of AI, neuroscientific insights and human expert assessments to bolster player protection.
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